http://www.imore.com/ios-8-wants-smarter-and-more-efficient-icloud-backups
Two things tell me that this process is broken:
1. Not having enough control and/or visibility over what is backed up and how. As Ally brought up: multiple device back ups and the entire iMessage backup problem.
2. The amount of storage space doesn't scale to the amount of Apple devices you have. I don't have a problem paying for more space, I already do, but considering that my one iPhone was enough to make me do that before I even got my iPad I get the feeling that it isn't quite enough.
Combine those two things and you hit a wall. We sometimes pay a premium to be a part of Apple's experience but that experience is completely broken if the process isn't clean, reliable, and straightforward. iCloud backup fails in that regard.
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